Campaign Insight

Campaign Analysis

To create a campaign that has a positive impact on social media, constantly monitoring, measuring and evaluating the effectiveness of the campaign is a prerequisite.

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We follow every movement of your campaign on social media

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Campaign Analysis is a solution that helps track, measure and analyze social media campaigns so that brands achieve the highest connection efficiency with users.

Campaign Analysis allows brands to track the entire process, from the stage of planning to the end of the campaign. Thus, the brand has timely adjustments to optimize user engagement and ensure achievement of business goals.


Campaign Ideation

Find campaign ideas

Discover consumer insights, special occasions, trends, passion points... to get new ideas or test the feasibility of an idea to plan the right communication.

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KPIs Setting & Benchmarking

Define campaign metrics & match benchmarks

Leverage abundant data from the past to build the right set of campaign success factors. At the same time, it is based on the market benchmark to determine the level of KPIs.

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Campaign Tracking

Campaign Tracking

Constantly monitor the user discussions about the campaign, thereby helping the brand to make changes in time, maintain the heat of the campaign, and ensure the achievement of communication goals.

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Post-Campaign Report

Post-campaign assessment

Re-evaluate the entire campaign after execution, measure the success of the campaign & draw a formula for success for future campaigns.

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Case study

Take a look at our previous reports on social media campaigns!

What is Syndicated Research?

Market research, an integral part of any marketing campaign, is divided into two main types: Syndicated Research and Custom Research. Syndicated Research is especially important for new brands entering the merchandise industry. What is Syndicated Research?

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A brief introduction to Campaign Tracking metrics

Social Listening is a type of research done by “listening” to discussions on social media. Identifying the right campaign tracking metrics right from the pre-campaign stage is important, as it will help the brand have a clear direction for creative ideas. Moreover, during the implementation of the campaign, the constant monitoring of these indicators helps to adjust, optimize and allocate resources accordingly.

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Diverse Research Solutions

Consult the full suite of solutions from A-Z to find the best solution for your needs
Brand Insight
Brand health analysis

It is a solution that helps to monitor, measure and analyze the health of the brand, contributing to the construction of the brand image on social networks.

Campaign Insight
Campaign analysis

It is a solution that helps track, measure and analyze social media campaigns so that brands achieve the highest connection efficiency with users.

Crisis Management
Monitoring and handling media crises

As a solution for continuous collection, analysis and processing of negative information sources for brands to proactively control and manage risk

Analysis of special occasions

It is a solution to help brands understand & connect with target customers on special occasions (New Year, Women's Day, Mid-Autumn...) or product selection context.

Consumer Insight
Consumer analysis

Understand users on social media (digital insight) through in-depth analysis of their concerns and discussion behaviors (digital behavior).

Online Surveys

It is a solution that helps to collect customer opinions from online surveys, helps to proactively ask and delve into the issues that have been covered by Social Listening data.

Trend analysis

It is a solution that helps to detect, analyze & predict the movement of trends through continuous monitoring of related hot topics.

COPD Analysis
Analyze influencers

Is a solution that helps brands identify influencer files that are suitable for media target groups & target audience groups.

E-commerce Market Insight
Ecommerce Floor Analysis

It is a solution that helps to monitor, measure and analyze the situation of sales and competition on electromagnetic trading platforms, helping brands find the key to success on the retail floor battle.

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